[
Eve Sleep
]
Eve - Le Coq
Director
Peter Sluszka
Client
Eve Sleep
Production Co
Hornet
Managing Director
Hana Shimizu
Head of Production
Karen Lawler
Head of Creative Development
Kristin Labriola
Executive Producer
Anne Skopas
Production Supervisor
Dez Stavracos
Producer
Trever Stewart
Associate Producer
Nola Donkin
Editor
Sam Stulin
Assistant Editor
Hyeseung Kim
Pre Production
Storyboard Artist
Sean Lattrell
Additional Storyboard
Xenia Balashov
Character Designer
Margaux Zinsner
Set Designer
Benjamin Plouffe
Matte Painter
Jennifer Ely
VFX Supervisor
Matthew DeFranco
Compositor Lead
Peter Fink
Additional Compositing
Jeff Dragon
Motion Design
Sam Stulin, Tyler West
Color Correct
Honest Labor Color
Colorist
Shawn King
Color Producer
Alex Rochinski
Stop Motion
Line Producer
Joel Kretschman
Director of Photography
Ivan Abel
VFX Supervisor (On Set)
Peter Fink
Motion Control Operator
Richard Coppola
Art Director
Tim McDonald
Animators
Mikail Ekiz, Matt Somma, Matt Christensen
Gaffer
Michael Yetter
BB Electric
Chris Clarke
Key Grip
Balz Beillmann
BB Grip
Adam Lukens, Jeff Holcolmb
Fabricators
Peter Erickson, Ilya Smelansky, Ben Kress, Laura Noveck, Gloria Guiterrez, Tiffany Chan, Troy Harrison, Olivia Taylor, Matt McGlade, Melissa Chow, Mikail Ekiz, Gage Holcomb, Rhiannon Platt, Koren Harpaz
Sculptors
Ben Kress, Michael Lawrence, David Assel
3D Modeler
Rachel Kwak
Audio
Sound Company
Factory Sound
Sound Design
Mark Hills
Agency
Adam & Eve DDB
Creative Team
Xander Hart
Creative Team
Edward Usher
Creative Director
Mark Lewis
Creative Director
Matt Fich
Managing Director
Paul Billingsley
Account Director
Mitch Lovich
Account Manager
Yael Genossar
Agency Producer
Kreepa Naisbitt
Client
Eve Sleep
CEO
Cheryl Calverley
Managing Director France & Growth
Charles Digby-Smith
Creative Director
Caroline Smith
Forget "cockadoodledoo." High-octane yodeling becomes this new "rise & shine" anthem.
Peter Sluszka orchestrates a medley of unconventional elements for this Eve Sleep spot, including the cult-classic "Hocus Pocus" by Focus, a lively cast of barnyard characters, and a humor-laden narrative with the timeless appeal of stop-motion production.
From the campaign's inception, the agency envisioned a clear concept: a rooster enjoys a perfect night's sleep on an Eve Sleep mattress and erupts into a 70s prog-rock anthem in its rested revelry, sparking a barnyard-wide yodeling spectacle.
Peter Sluszka brought his signature off-kilter wit to the progression of the spot, with the hero rooster kicking down barn doors, navigating cow udders, and orchestrating a feathery choir atop a towering haybale pyramid.
Over 30 countryside characters were handcrafted, including cows, sheep, pigs, and goats, which included hand-applying over 1,000 feathers to the largest roosters and hen.
This campaign loudly confirms that one night on an Eve Sleep mattress ensures a sleep so rejuvenating that you’d rather sing with sheep than count them.
Peter Sluszka brought his signature off-kilter wit to the progression of the spot, with the hero rooster kicking down barn doors, navigating cow udders, and orchestrating a feathery choir atop a towering haybale pyramid.
Over 30 countryside characters were handcrafted, including cows, sheep, pigs, and goats, which included hand-applying over 1,000 feathers to the largest roosters and hen.
