[
Toyota
]
Toyota - Auto-Biography
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Discipline
2D
Animation
Character
Director
Julia Pott
Agency
Saatchi & Saatchi LA
Client
Toyota
Design
Julia Pott
Animation
Julia Pott, Daniel Chester, Robin Bushell
A car owner's "Auto-biography" comes to life in this interactive campaign.
A laid-back resident of Los Angeles with a penchant for cruising in his Toyota Corolla, Drew Arthur's saga unfolds through Julia's distinctive animal characters and hand crafted 2D animation style.
The short captures Drew's experiences navigating an ill-fated road trip on the rocky road to adulthood.
A laid-back resident of Los Angeles with a penchant for cruising in his Toyota Corolla, Drew Arthur's saga unfolds through Julia's distinctive animal characters and hand crafted 2D animation style.
The short captures Drew's experiences navigating an ill-fated road trip on the rocky road to adulthood.
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