[
Apple TV - Sunny
]
Apple TV - Sunny
Industy
Spotify
Discipline
2D
What we did
Itay Tevel
Industy
Spotify
Discipline
Live Action
What we did
Itay Tevel
Design Studio Elastic
Creative Director Benjamin Woodlock
Animation Director Margherita Premuroso
Design Margherita Premuroso, Yosuke Ando
Animation Margherita Premuroso, Cindy Soohoo
Storyboards Arien Walizadeh
Editor Rachel Fowler
Sr. Producer Michael Ross
Associate Producer Angela Shin
Head of Production Paul Makowski
Executive Producer Kate Berry
Managing Director Eve Kornblum
The Sunny titles distill mystery and the cross section between humanity and tech, into bold modern design inspired by the timeless graphic design of Saul Bass.
Sunny, an Apple TV+ series set in Kyoto, follows Suzie Sakamoto as she grapples with the mysterious loss of her husband and son in a plane crash. Soon after, she’s given a domestic robot named Sunny from her husband’s robotics company. Blending thriller, sci-fi, and dark comedy, the show explores grief, loneliness, and the human–technology bond. The titles capture key moments of the story with a clean, sophisticated design inspired by Saul Bass’s timeless style.