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Kroger - Operation Gingerbread
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Kroger - Operation Gingerbread
Industy
Spotify
Discipline
3D
What we did
Itay Tevel
Industy
Spotify
Discipline
Animation
What we did
Itay Tevel
Industy
Spotify
Discipline
Character
What we did
Itay Tevel
Client Kroger
Agency aeDDB
Production Co Hornet
Director Yves Geleyn
Executive Producer Marty Geren
Producer Heather Hardin
Senior Editor Anita Chao
CG Supervisor Richard Kim
CG Lead Patrick Porter
Lead Compositor Carl Mok
Art Director Justin Burks
Designer Alisha Liu, Christy Lundy, Hannah Kim
Matte Painter Tristan Ménard
Storyboard Artist Camillo Clauser
Modeler Constance Bensen, Frank Lee, Nick Wergin
Previs Artist Matthew Corsillo, Megan Oswalt
Look Dev Artist Christina Ku, Natalia Perez Langelotti, Frank Lee, Nicole Noel, Nick Wergin, Anne Yang
Rigger Carlos Sandoval
Senior CG Generalist Angeline Rivera
CG Generalist Intern Kathryn King
CG Animator Matthew Corsillo, Gus McClain, Megan Oswalt, Thomas Shek
Lighter Alvin Bae, Cody Chen, Laney Lai, Mirelle Underwood
Compositor Aaron Baker, Andy Malvasio, Ria Shinde
Motion Designer Jon Smith
Colorist Evan Schoonmaker
Assistant Editor Cole Bannick
Production Coordinator Ryann Rezza
Production Intern Tyler Bedard
Head of CG Pakorn Bupphavesa
Our latest Kroger holiday campaign shares the story of a heartwarming homecoming.
This year’s campaign highlights Kroger’s partnership with the USO and its support of the dedicated servicemembers and their communities.
The story follows a young girl’s mission to bring her family and friends together for a very special reason. After a day full of baking, the mysteriously shaped cookies are revealed to celebrate her father’s homecoming.
This story highlights how food brings us together, and the joys of community can be felt in every detail– from the neighbors adding more chairs to the dining table, to the addition of each new cookie baker. The warm, welcoming color palette sets the tone for the sweet story, and the dynamic lighting arc covers a full day of preparation, culminating in the joyous reunion at dinnertime.
